Bo Derek’s positive effect on the California Horse Racing Board
by Lenny Shulman
Bo Derek is talking about ways to enhance Thoroughbred racing’s stature among the mainstream American public when it’s suggested that the sport could use stars with the fame of, for example, Charlie Sheen to get involved in marketing racing to people unfamiliar with the sport.
“Our society is such that you can’t make it popular without celebrities,” she agreed.
Download this week's regional section to continue reading.