FOR IMMEDIATE RELEASE
Friday, September 26, 2008
Contact: Robert Bolson, Director of Corporate Marketing
(859) 276-6809; firstname.lastname@example.org
BLOODHORSE.COM LAUNCHES INTERACTIVE GAME "BREEDERS' CUP BRACKET BATTLES"
"Who are the greatest Breeders' Cup Champions of all-time?" Racing fans now get their chance to decide. 4 divisions: Classic, Distaff, Juvenile, Turf.
Lexington, Ky. -BloodHorse.com announces the launch of a fun new interactive game entitled "Breeders' Cup Bracket Battles." Beginning today, and for the four-week period leading up to this year's Breeders' Cup World Championships, Oct. 24-25 at Santa Anita Park, Thoroughbred racing fans can cast their votes to determine "the greatest Breeders' Cup champions of all-time." Selected by The Blood-Horse staff, 64 horses (16 in each Breeders' Cup division: Classic, Distaff, Juvenile, Turf) have been placed into a bracket (similar to college basketball's "March Madness" brackets). Now it is up to the fans to vote for their favorites, deciding which horse among each head-to-head was the better champion. The horses receiving the most votes in each bracket will advance to the next round of sixteen, then eight, then four, and ultimately down to the final two. Will Curlin rule the Classic bracket? Azeri dominate the Distaff? Was Manila your favorite in the Turf?
Each week, a new round of voting will commence until one champion captures the fan-favorite crown. Fans may register to participate by visiting: http://www.BloodHorse.com/Bracket-Battles.
Voters can also discuss and debate their picks. Each bracket has its own discussion area. Who will be voted the greatest Breeders' Cup Champion of all-time? Starting today, it is up to the fans to decide!
The entertaining game was inspired, in part, by the soon to be published, 25th Breeders' Cup Commemorative Magazine, published by Eclipse Press, and available through ExclusivelyEquine.com. The exclusive publication features a fascinating retrospective of each year's most memorable moments, vivid photography, Breeders' Cup timelines, expert commentary, and more, from the Thoroughbred industry's best writers and photographers. Fans can reserve their copy now and receive a FREE commemorative pull-out poster featuring classic moments in Breeders' Cup history by visiting http://www.ExclusivelyEquine.com/BreedersCup.
BloodHorse.com was voted the #1 horse industry Web site in 2007, 2005, and 2002 by the American Horse Publications Association, and was previously selected as a Top Seven Equestrian Web site by Forbes magazine. It is the preferred choice of industry professionals and racing enthusiasts alike for up-to-the-minute racing news and information. From award-winning, comprehensive editorial to fan-favorite Breeders' Cup and Triple Crown Mania channels and the engaging BloodHorse.com "Talkin' Horses" weekly feature, there is something for all Thoroughbred racing professionals and enthusiasts. BloodHorse.com is operated by Blood-Horse Publications, the Thoroughbred industry's foremost publishing company. Blood-Horse Publications also publishes The Blood-Horse, a publication of the Thoroughbred Owners and Breeders Association (TOBA) and the leading weekly Thoroughbred racing and breeding news and information magazine; the award-winning The Horse: Your Guide To Equine Health Care, a monthly equine health care magazine; The Blood-Horse MarketWatch, a newsletter for Thoroughbred investors and recipient of the prestigious Awards for Publication Excellence (APEX) for 2008, 2006, and 2005; the official Kentucky Derby and Breeders' Cup souvenir magazines; Auction Edge; and Keeneland magazine. In addition, Blood-Horse Publications also publishes equine-related books and videos under the Eclipse Press banner, and operates a family of award-winning Web sites including TheHorse.com, StallionRegister.com, ExclusivelyEquine.com, the official store of Blood-Horse Publications, and TrueNicks.com.
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For more information, contact:
Director of Corporate Marketing Services
Tel.: (859) 276-6809