WEVA and The Horse Announce Partnership





Monday, September 14, 2009

Contact: Robert Bolson, Director of Corporate Marketing

Blood-Horse Publications

(859) 276-6809; rbolson@BloodHorse.com



WEVA and The Horse Announce Media Partnership


Lexington, Ky. - September 14, 2009- An exciting education and outreach partnership has been formed between The Horse and the World Equine Veterinary Association (WEVA). The two groups will work together to educate veterinarians and other industry professionals about the health, care, management, and welfare of equids around the world and bring information from those groups to veterinarians, vet techs, horse owners, and managers.


"WEVA is very excited to have added The Horse magazine as a Media Partner and are excited to be working with them," said WEVA President Gary Norwood, DVM, of Texas. "Some exciting new services will be available to all member associations and their members (see a list of Member Associations at www.wevaonline.org), including a one-year subscription to a digital version of The Horse magazine."


"The Horse is proud to become part of the outreach efforts of this world-wide veterinary organization," said Kimberly S. Brown, Publisher/Editor of The Horse brand of multimedia information sources. "WEVA is working to bring the world's equine veterinarians together to help all veterinarians better serve the equids who need a healing touch and to educate owners so they can keep their animals healthy."


WEVA will partner with The Horse to promote its programs and outreach through The Horse magazine and TheHorse.com. Every WEVA Member Association will be eligible to have its individual veterinarian members receive a one-year subscription to The Horse digital edition so they can access the publication's up-to-date information in the most timely manner no matter where they live.


The Horse will also provide editorial space in each issue of the magazine for a WEVA message either of upcoming educational events or articles about past presentations and events. The publication and Web site also will work with individual veterinary associations to bring their information and stories to the horse owners of the world and their veterinary colleagues.


Any member's Web site can publish the latest news headlines from TheHorse.com free via an RSS news feed; visit TheHorse.com/RSS for more information.


For more information on the partnership, contact Kimberly S. Brown, Publisher/Editor, at KBrown@TheHorse.com or call 800-866-2361 or 859-276-6771.


For more information on WEVA visit www.WEVAonline.org.


About The Horse:

The Horse is an all-breed, all-discipline equine education provider for hands-on participants in the horse industry. The Horse brand disseminates the latest and most reliable news and information on the health, care, management, and welfare of equids through print and electronic means. TheHorse.com is operated by Blood-Horse Publications, publisher of The Horse: Your Guide To Equine Health Care.


Readers are cautioned to seek the advice of a qualified veterinarian before proceeding with any diagnosis, treatment, or therapy.


About Blood-Horse Publications:

Blood-Horse Publications is a multimedia publishing company that traces its roots to 1916. Its flagship publication, The Blood-Horse, is a publication of the Thoroughbred Owners and Breeders Association (TOBA), and is the leading weekly Thoroughbred racing and breeding news and information magazine. In addition, Blood-Horse Publications also publishes The Blood-Horse MarketWatch, a newsletter for Thoroughbred investors; the official Kentucky Derby souvenir magazine; Auction Edge; and Keeneland magazine. In addition, Blood-Horse Publications also publishes equine-related books and videos under the Eclipse Press banner, and operates a family of award-winning Web sites including BloodHorse.com, TheHorse.com, StallionRegister.com, ExclusivelyEquine.com, the official store of Blood-Horse Publications; and TrueNicks.com.


To receive the latest news and important information from TheHorse.com via RSS feed, visit: TheHorse.com/RSS


To receive TheHorse.com E-newsletters, visit: TheHorse.com/Enewsletter


To subscribe to any Blood-Horse Publications' publication, or for more information, call toll-free: 1-800-582-5604. To view/download logos for any Blood-Horse Publications' brand, visit: BloodHorse.com/pressroom/logos/


To view/download media kit information, visit TheHorse.com/mediakit


For more information, contact:

Robert Bolson

Director of Corporate Marketing

Blood-Horse Publications

Tel.: (859) 276-6809

E-mail: rbolson@bloodhorse.com


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