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Racinos: Delivering the Big Horse for the Little Guy?

Courtesy Quinella Queen of Turf Luck

Fresh off a trip up I-35 to Canterbury Park's fine presentation of the Claiming Crown, where the kind and courteous Ted Grevelis took time from his preparations for live blogging of the day to show a few out-of-towners the best seats in the house, I'm trying to catch up on the racing world news I missed while dodging deadlines at work.

As far as I can tell, the only things worth mentioning this week are: Saratoga, Rachel Alexandra, Saratoga, Del Mar, some podunk race in WV, Saratoga, racing is dying, Saratoga, Rachel Alexandra, never-ending NYRA saga, Rachel, Saratoga, Rachel, Saratoga...

This glut of East Coast-centric coverage is mildly irksome since out here in the Iowa cornfields, we are far, far from the likes of Rachel Alexandra or the Saratoga crowd of big-name trainers, owners, and jockeys. I'll not get a chance to visit the Spa this year, and every bit of Saratoga coverage serves to remind me that trying to follow along from home is vastly inferior to being there. (You might recall William Murray has an apt metaphor for viewing races on a screen.)

To add to my chagrin, quite a bit of the racing world seems to fault Mine That Bird's connections for depriving the racing public of a showdown at the Monmouth Corral. It seems like every journalist on earth is now asking Chip Woolley, "Why West Virginia?" Bloggers whine that a win in the WV Derby means nothing, and that the move detracts from the Kentucky Derby winner's already dubious stature. An underlying tone in much of the Mine That Bird coverage seems to imply that running in a G-2 at a racino with slots-inflated purses is not really racing.

To which, I say: Pshaw! Or, in modern terms: Give me a break!  Mine That Bird's visit to West Virginia might be the best thing that could happen to the racing industry this year.

While the Internet, advance deposit wagering, and off-track betting parlors have allowed track handle to defy geography, I suspect that true fans -- committed, wagering fans -- are most often created at the track, where the oft-majestic presence of the horses, the roaring cheers of the crowd as the runners head down the stretch, the high-fives of victory and even the crumpled tickets of defeat result in an impression that lasts much longer than the experience of listening to a tinny race call on a laptop or clicking the TV remote.

While Saratoga and Del Mar (and, yes, Keeneland) are heaven on earth for a racing fan, those of us living far away from such divine tracks often have little choice but to frequent racing's limbo land of racino racing. Limbo land covers some pretty big acreage in horse racing nation, and many of these second and third tier tracks are located near substantial metropolitan areas.

While the racing industry bemoans its continued irrelevancy to the general public and longtime horseplayers focus on relatively obscure issues of little interest to the man on the street, it's been purses at racinos that have actually helped to draw big-name horses to the small-time venues. And big horses at little tracks get attention. The mainstream media comes to call. Folks learn that something special might be happening over at that strange oval off Route 2. They mosey over on race day, they place a wager, they catch the fever.

And it's easy to return to a racino: no admission charges or parking fees stand in the way of a return visit. There's much I dislike about racinos, and there's certainly much to criticize about how seldom racino management pays attention to its racing product, but one must admit they offer a largely untapped opportunity for the growth of the sport. A Kentucky Derby winner who barnstorms the racinos of the land just might attract the fans, attention, and handle the industry so desperately needs.

Meanwhile, this Saturday, race fans in western Pennsylvania, southern Ohio, and the West Virginia panhandle can rejoice in the gift those slot machines have wrought: a big horse is in town!

14 Comments:

Lets put it this way. $750K is nothing to sneeze at.  Sure, $1.250 is better but hey this is the prep that Mine That Bird is taking and more power to his owners and trainer.  All I can say is I wish MTB and Rachael the best this weekend and hope that they both cross their wires for first.

lobieb 31 Jul 2009 1:30 PM

I worked the Derby Room overlooking

the finish line this year's Kentucky Derby.  Mine That Bird's run was one of the most exciting I

have witnessed having been to the

last 8 Derbys.  This horse, win or

lose, Saturday is not a "fluke". He

is gutsy and exciting like the old

man I visited often while working at Fort Knox, the great John Henry at KHP.  Had Bird not gotten hung up in traffic he would have beat Rachel in the Preakness.  She had a perfect trip. I am proud the owners and trainer gave the people in WV a chance to see the Kentucky Derby winner.  After all the Kentucky Derby is the ONE RACE every owner and trainer wants to win!

lynnhurst1@peoplepc.com 31 Jul 2009 1:37 PM

long live bigggggg  drammmmma

jamie 31 Jul 2009 1:39 PM

thank you, thank you,

many people get caught up in living by within a distance of a racetrack and then roll their eyes at those of us who do not, or a horse that is going where fans can enjoy him. whether an easy schedule or not, how wonderful for those people to get  a horse like that to come.

i remember back in 1995 here in the heartland, a bomb killed 150 people in the federal building in okc.  many race fans were shell shocked, but soon people were talking about the derby, especailly about dazzling falls who had won at remington park in okc and was derby bound.

despite the fear and sadness, on derby day at remington park, there were many people there, penthouse was full of corporate parties who were betting on the derby, the atmosphere was so uplifting!

i have no problem with mtb running in a grade 2. i am going to watch the race anyway. even though mtb may not win, as dazzling falls finished far back in the 95 derby field, sometimes it really does make a person feel good just to see something so special up close.

west virginia, wish i was there.

AMY ROONEY 31 Jul 2009 2:21 PM

i only wish i lived near mountaineer racetrack this weekend!  we had the privilege of watching funny cide run in the wadsworth at a "racino" racetrack (fingerlakes in central new york) on the 4th of july 2007.  what a thrill to see a kentucky derby winner up close and personal!  the track attendance and handle broke records and it turned out to be his last race before his retirement.

with all 3 triple crown winners running this weekend, you'd think espn would be covering the west virginia derby and the haskell.  tv coverage for those of us who do not get tvg or hrtv is appalling.

i love mine that bird, and i know the west virginia fans won't be disapponted!!

patti d 31 Jul 2009 2:34 PM

It's wonderful when great horses get taken out to the other than mainstream venues. The WV Derby offers a significant purse & fits the horse. I applaud the owners & trainer.

When Suffolk Downs outside Boston runs ts Mass Cap,they try to lure a big name horse in fr an easy win but it's exciting for fans to see some of the greats up close like Brass Hat, Commentator & Cigar.

holly leigh 31 Jul 2009 5:51 PM

Hey Patti d,  The West Virg. Derby is televised on Fox Sports Net; the time is 5:00-6:00 pm your time.

safe4all 31 Jul 2009 6:35 PM

I will be driving from Ann Arbor Michigan to Mountaineer to see Bird and the rest of the WV Derby card. I've made the trip twice before for the 2004 and 2006 WV Derbys, and it's only about a 4 hour drive. But Bird is the main reason I'm going this year. From what I've read, the buzz in the Pittsburgh/Tri-State area over Bird's appearance at Mountaineer has been huge. I'm expecting a crowd at least double the average for a typical WV Derby day, and hope that some of those people will be new faces to the game.

GunBow 31 Jul 2009 7:13 PM

 I think it,s just great for horse

racing when a track like Mountaineer Park attracts a Kentucky Derby winner.May the folks in that area enjoy their day in the spotlight.

John T. 31 Jul 2009 10:02 PM

Wow! The passion in so many of these comments seems to help make my point:  folks respond to a well-known runner at a smaller track.  It's really great hearing that smaller venues have fans, too!

And Gunbow: good luck this Saturday!  The undercard should be entertaining, too.  I'm trying to figure out how to see Race 2, featuring Mountaineer's very own iron horse, Bernie Blue.  

Quinella Queen 31 Jul 2009 10:53 PM

THEY PICKED A GREAT SPOT & THE FANS WILL SHOW UP N RECORD NUMBERS...GREAT EXPOSURE FOR THE STATE & OUR NATIONAL TREASURE...LONG LIVE THE RACINO!!!...

Bellwether 31 Jul 2009 11:33 PM

I don't live in West Virginia as I live in Virginia, but neither am I able to frequent Colonial Downs very often due to money.  However, I've always rooted for the little guy, especially those race tracks that are seen as inferior to the more prestigious ones.  Despite anything else, I try my honest hardest to watch the West Virginia Derby.  Just knowing that a Kentucky Derby winner visiting the track feels just as electrifying to me as it does to anyone else who lives around that area.  All I can seem to think about is this particular song:  Country roads/ take me home/ to a place/ where I belong/ West Virginia/ mountain momma/ take me home/ country roads.  Go Mine That Bird!!!  Wish I were there.  One of these days, I'm going to visit Mountaineer when at college (as I go to a college not that far from the West Virginia border), and just go there with a bunch of friends to have fun =).

Maggie 01 Aug 2009 12:27 AM

Just now seeing Bloodhorse.com reporting Mine That Bird takes third in the WV Race. You know, he comes from a smaller race track in New Mexico and not a lot of folks get down to his home track. So win, lose or draw, Mine That Bird did indeed win the Kentucky Derby, no horse at any of the racinos, or big tracks can say that this year and he is in a class all by himself. I hope his appearance at Mountaineer gave a lift to the good people who cannot always get to the bigger tracks. I really appreciate and respect Mine That Bird, the Kentucky Derby was exciting, and unexpected and a welcome surprise to most.

So Mine That Bird and his owners and trainers, thanks for sharing him with some great folks in West Virginia. We in the sister states of Texas and Oklahoma will welcome him back to New Mexico and to our 'smaller tracks' whenever he and his decide its time to come home!!!  

linda in Texas 01 Aug 2009 7:58 PM

One Racino’s Reality

Just how much trouble are we in?

Mountaineer Casino Racetrack and Resort attendance for the West Virginia Derby was reported at 21,218; on-track handle was $355,265.00.  …So wagering averaged less than $17.00 a head?  

The erosion of fan base is startling.  Using pre-slot traditional betting averages of $100.00 per head, that means the attendance of *racing fans* would equate to 3553 ($355,265.00 divided by $100.00).  Instead of "saving the industry" it is obvious that slots and casinos at racetracks are destroying the fan base.    

Racetracks have proven they don't know how to use the immense reach and potential of TV and Internet technology (and the windfall of profit thereof), to bring new fans to horse racing.  

Racetracks run racing and have sole responsibility for its presentation and promotion.  The problem is, because they have too little appreciation for their partners (horses and horsemen) they have run it into the ground beneath the bottom-line of slots and casinos.  

Unless racetracks learn to see the sport through the eyes and ears of horses, horsemen and fans, their efforts to grow the fan base will continue to fail, horse racing will be reduced to the top 5% or 10% of a once glorious pyramid of public support, where racinos will thrive long after horsemen are stripped of unsustainable life support.  

With on-track horse wagering at $17.00 per head at Mountaineer Park, you have to wonder how much per head was bet on the alternative forms of gaming by the 21,218 in attendance.  It's time for a wake-up call, or the end of a glorious era.

coyotebait 02 Aug 2009 4:34 PM

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